Article by Elijah Maina Mace step #1 SET SMART GOALS In spite of the term Strategy being made to look all fancy and complicated just for a chosen few, it just simply means thinking about why you’re doing something before you do it. This means you will have to decide what you want to do, […]
Strategy, in spite of being a word favored by the shiny suits of the world, really means thinking about why you’re doing something before you do it. So, starting your digital marketing strategy is as simple as starting with why you want to do it, deciding what you want to do, how you’re going to do it, what you expect to happen, and when and how you’ll measure your success.
Have you ever wondered why a customer spends so long browsing your site and adding products to their cart just to later abandon the cart or why it’s taking your customers much time to just navigate from Point A to Point B when it should only take them a shorter time? Whatever the confusion may […]
How do I take my business online and where do I start? Frequently Asked Question since the outbreak of COVID-19 Did you also have the same question? Don’t sweat yourself anymore, in this article am going to explain what it means to take your business online and what basically you need to efficiently take your […]